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Water pricing can drive demand
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.jpg "R K SOMANY")
R K SOMANYR K SOMANY, chairperson of Hindustan Sanitaryware and Industries Ltd that controls 40 per cent of branded sanitary ware market in India, spoke on promoting water efficiency. Excerpts
On water efficiency standards and checks
There are no standards. The Indian Plumbing Association has compiled a Uniform Plumbing Code which mentions specifications but these have not been adopted by the government. The Indian Green Building Council, too, has specified norms for such fixtures in buildings that can be rated as green. We follow international tests to check efficiency performance of our sanitaryware and fixtures. On key problems in implementing rating system for water fixtures
The prices paid by consumers for potable water in India are not determined by economics but politics. The moment water tariff is determined by cost of treatment and maintenance of the supply systems, people will start saving water.
On what needs to be done
Introduce a law that makes use of water efficient fixtures mandatory. Building approval authorities should insist on such fixtures while approving building plans and issuing completion certificates. Professional bodies like Architects Association of India should push for water-efficient fixtures. Besides, government should conduct awareness programmes.
