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- Gujarat pollution board gets a makeover in efficiency 33
- Health ministry sets timeframe for keeping animals treated with antibiotics out of food chain
- Illegal GM cotton spreads across India 1
- Wanted: rule of law
- UPA's development report card
- Healthy local menu for moms-to-be in Bihar
- 57 people die as heat wave sweeps Andhra Pradesh
- Science and Technology - Briefs
- Auroville’s alternative galaxy 2
- Become iron woman, eat veggies 1
- Environment ministry wants to restore night traffic through Bandipur tiger reserve 52
- A green facade 45
- Diesel: when bad policy makes for toxic hell 38
- Gujarat pollution board gets a makeover in efficiency 33
- What’s good insulation? 30
- How vulnerable are India's nuclear power plants to disaster 28
- Grand distraction called river interlinking 28
- Eat at your own risk 27
- Green energy takes toll on green cover 26
- Temporary solution, permanent jam 25
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Targeting the tiger
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Issue Date: Dec 15, 1995
The New York-based Wildlife
Conservation Society (WCS) has
launched a public awareness cam-
paign aimed at debunking traditional
beliefs that fuel the demand for tiger
products in South Asia. Chinese medicine uses tiger parts to heal ailments
ranging from backaches to poor eye-
sight. Millions of Asian viewers have
been seeing the WCS advertisements,
created free of cost by Ogilvy &
Mather, the ad agency.
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