Of all dyes produced across the world, 11 per cent goes out as effluents. 2 per cent from manufacturing and as much as 9 per cent from colouring. Each year, India produces 64,000 tonnes of dyes, 7,040 tonnes of which are directly discharged into the environment. Enough to dye the river Sabarmati! While colours brighten our world, they are also ubiquitous and pervasive. We're not talking …
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