Super campaign

Published: Wednesday 31 October 2001

a national supermarket campaign to curb the use of plastic bags was recently launched in Australia. Australians use more than six billion plastic bags each year, with less than one per cent reused or recycled. It creates a major litter problem, with plastic accounting for 30 per cent of all rubbish. The campaign, 'Bag Yourself a Better Environment', aims at promoting public awareness of the degrading environmental impact of plastic bags. It advises on how to reduce, reuse, recycle and replace bags with alternatives. The campaign will involve more than 1,000 supermarkets and other retailers. "Supermarkets have been largely targeted during the campaign as their bags could be more easily recycled than other retail bags," said Ian Kiernan, chairperson of Clean Up Australia, a non-profit organisation.

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