Bbc
The British Broadcasting Corporation (bbc) has announced that it would phase out ties between its popular children's television characters and fatty snack foods. Fimbles shortcake, Teletubbies chocolate bars and Tweenies chocolate treats are to be replaced with healthier products, such as yogurt, dried fruit and shaped pasta. The bbc, largely funded by British taxpayers, licenses its children's television cartoon characters around the world for a variety of products, such as books and videos. Food depicting the characters is sold around the world. The phase out is to be over within two years as the current licenses expire.
We are a voice to you; you have been a support to us. Together we build journalism that is independent, credible and fearless. You can further help us by making a donation. This will mean a lot for our ability to bring you news, perspectives and analysis from the ground so that we can make change together.
Comments are moderated and will be published only after the site moderator’s approval. Please use a genuine email ID and provide your name. Selected comments may also be used in the ‘Letters’ section of the Down To Earth print edition.