Anytime is ad time
Companies rely on advertising to convince people to buy things they don't need. They also use advertising to salve their easily hurt egos. Four …
India smiling, are you smiling too?
India is smiling. The question is: are you in, or are you out? Have you signed up? India is smiling. For good reason. Never has living here been …
Faulty rehabilitation policy
On february 26, yet another full-page advertisement appeared in national dailies as a part of the ruling coalition's feel-good blitz in the build-…
An ad a day will keep voters away
How bizarre can a government policy decision get? India's first national policy on resettlement and rehabilitation for people affected by …
Blow to anti-AIDS campaign as condom turns taboo subject
The paanwallah-doubling-up-as-a-condom-vendor ad has been taken off the air. Instead, Doordarshan will show a village council member warning …
Ways to budge Karzai
Advertisement>> National Policy • Afghanistan/US
On foot and pedal
The teeming millions on foot and pedal are powering mobility in Indian cities. Their numbers exceed those who use cars. Yet they are victims of …
Secretive tribunals, hidden damages
Canadian academic Gus Van Harten is well known for his efforts to reform the global investment treaty regime through his research papers, …
India’s many investment treaties make it vulnerable
Senior international lawyer Nathalie Bernasconi-Osterwalder, who heads the investment programme of the International Institute on Sustainable …
An open letter to Sania Mirza
The truth of the matter is that antibiotics are rampantly misused in India by the poultry industry to fatten chicken in less time and with less …
Right here, right now
Remote navigation by satellite rules out all chances ofgetting lost in our technology-driven world
Claims we buy
For food manufacturers, misleading claims are a way of marketing in India. It's time the government made the regulations stringent and brought …
Misleading ad endorsements by celebrities: Consumer Protection Bill, 2018 has loopholes
On one hand, the Bill has penalty provisions for the endorsers and on the other it is giving them a route to get away
A billowing problem
Promoting cigarette smoking and refusing to accept its resultant health hazards is but sheer avarice on the part of our politicians as well as …
Alcohol ads: Teens targeted?
A recent study in the US reports that magazines popular with teenagers such as Rolling Stone and People tend to carry more alcohol advertisements.…
Fed up with baby food
Is baby food advertising unethical? Yes, thinks the government. It has issued notification to enforce an amendment to the Infant Milk Substitutes,…
Baby food ad market alive
When the amendment to the Infant Milk Substitutes, Feeding Bottles and Infant Foods Act 1992 banned advertising and promotional activity for …
Free lunch on net
Book>> Free The Future of a Radical Price by Chris Anderson Hyperion Books Price US $ 9
A different picture
Is it a mere coincidence that Jamie Foxx and Moesha, tv shows with predominantly African American cast and audience, feature more overweight …
Exploring India's rural market potential
With rural disposable incomes outstripping urban ones, there is a lot of scope for the expansion of the rural market base.
Business nonsense
The Globe is getting warmer. But the only contribution of US businesses is an advertising blitz and political arm-twisting to discredit climate-…
Health Ministry asks Railway Board to not allow junk food, tobacco ads
Indirect advertising of such products can increase the risk of non-communicable diseases, the health ministry says
Soft drink companies investing heavily in developing countries, says report
Multinationals have taken to low and medium income countries as sales slowdown in North America and Europe
Parliamentary panel moots penalty for misleading celebrity endorsements
Celebrities featuring in misleading advertisements of products should be penalised with a fine of up to Rs. 50 lakh and five years of imprisonment,…
Rock rap: companies, HP face the music
SC comes down heavily on corporates and HP government, slapping a Rs 5-crore fine for defacing rocks in Rohtang Pass