Trademark protest

Campaign>> Greenpeace • India

Published: Thursday 30 September 2010

imageInternational environmental NGO, Greenpeace, is in the copyright soup over its campaign to save Olive Ridley Turtles.

Greenpeace is against Tata Steel’s building a port at the mouth of the Dhamra river, close to Gahirmatha Marine Sanctuary in Orissa.

The site is the largest of the three nesting sites of the endangered turtles. First, the Tatas filed a case against Greenpeace for promoting a Pac-Man style online video game, Turtle vs Tata.


imageThe suit demanded Rs 10 crore for the misuse of the Tata trademark. Now the makers of the blockbuster film Sholay plan legal action against the NGO for producing an animation film portraying Sholay’s Gabbar Singh as antienvironment.

The animation is meant to support the cause of the endangered turtles. Sascha Sippy, chairperson of Sholay Media and Entertainment, said it is a gross violation of copyright and trademark.

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