Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial Systemand Themselves by
Andrew Ross Sorokin, Viking, Rs 1,200
The author, a New York Times reporter, spent over 300 hours interviewing the cream of the Wall Street in 2008 to look at the failure of Lehman brothers and the resulting fallout. Sorkins focus is almost exclusively on the human failings and the on Wall Street caused by the crash of these financial giants.
Branding demystified by
Harsh V Verma, Sage Publications Rs 350
Brands are everywhere. Aspects of marketing surrounding a brand, like advertising, sales promotion and distribution, can mislead and confuse. This book tries to reveal the foundations on which strong brands are built.
Modern Medicine and International Aid, Khunde Hospital, Nepal by
Susan Heydon, Orient Blackswan, Rs 695
In 1966, the hero of Everest, Edmund Hillary, built a hospital for Sherpas in Nepal. This account of Khunde Hospital is about the encounter between Sherpas beliefs and modern medicine.
The Worlds First Anti-Dam Movement: The Mulshi Satyagraha 19201924 by
Rajendra Vora, Permanent Black, Rs 595
In 1995, a book on an antidam movement won the H Deshmukh award of the Pune Sahitya Parishad. The author was persuaded to write an English version. This is that version: less a translation than a text rewritten for an English-reading audience, including a chapter which links todays anti-dam protests with ideas first expressed in the 1920s.
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