Bangladesh's 'golden fibre' -- jute -- has emerged triumphant yet again. Scorned the world over when polythene, the cheaper material, shot into prominence, jute sales slumped dramatically. But with environment consciousness gaining popularity, the use of polythene and other plastic materials are decreasing. Being eco-friendly, jute has, thus, regained its footing. Economists here are stressing the need for quality jute products to sustain its exports over the coming years.
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